Email and social media are two of the biggest weapons marketers have, and many are still unaware how to make them work well in concert with each other.
The ability to sway large segments of people with a notion totally supported by the crowd is a heady idea. There are many types of social proof out there, and they can bet put into use in the form of testimonials, expert endorsements, sheer numbers and more.
One more advantage being whispered about lately, is that even non-linked social mentions will be the recipients of some Google love in the search results.
A Sane Plan for Keeping Up with Your Social Media Simply having social media accounts for your business is a good start, but you are not likely to get any substantial benefit from social media if you aren’t making regular posts and engaging with your readers. The problem many companies face is how to find time and what specifically to… read more →
How to Crank Up the Volume on Social Media Long, long ago in an internet far away (roughly a year ago) it was relatively simple to rank your site’s web pages in the search engine results. All that you had to do was optimize your pages, have great, original articles, and to gather a vast number of backlinks . Ahh,… read more →