New Marketing Trends Coming in 2016

New Marketing Trends Coming in 2016

Quite a few marketing experts remember a time when no one knew what YouTube or Facebook even meant. Just like all sites, they had to start from the ground up and build their popularity. The same holds true for Snapchat, which now has over 100 million monthly active users. Which means that every one of these people can be contacted with real-time marketing, which can be huge in the advertising world.

Snapchat is Blowing Up

Most marketers understand the importance of social media giants and video sites like Facebook and YouTube. Obviously, these sites were once simply unknown corners of the web. This is the case for Snapchat also, but the site has rapidly expanded to more than 100 million monthly active users. Combining so many eyes with the perfect potential for real-time marketing means Snapchat is among the marketing trends to watch.

Ad Blockers Will Make Life Difficult

There was previously a time when no one knew how to stop pop-up ads. The good news is, that time has come and gone. There are tools which will block ads entirely. This does not mean that the fad of paid ads is over, but you will have to update your marketing strategy to ensure that your content provides real value.

Mobile Won’t Be Valuable, It’ll Be Critical

Those in retail have already recognized that mobile marketing is essential to their strategies, but marketers in other industries have been slower to come around. Well, it’s make or break time for all industries. Nearly 2/3 of Americans now own smartphones, and 10 percent actually access the internet solely on these devices. The future is now, so do not be the one left in the past.

Staying abreast of all trends is essential when operating a business. Don’t forget to stay on top by paying attention to the marketing world.

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